Your path to true
PERSONALIZED MARKETING


To reach the destination where personalization and engagement meet, we follow a smartly mapped out, strategic path that incorporates insights and analytics. Then along with an integrated technology platform, we execute effective marketing programs that never forget your business and sales goals. Click the icons below to find out how we work.

SPEED TO
MARKET

All of this is for nothing if we can’t get to marketing quickly and efficiently. Your market isn’t going to wait, why should your program? With our expertise, we can setup and deploy, getting you to market in typically 90 days.

DATA
SCIENCE

This means no guess work. We break down and thoroughly explore your data to give you the most powerful weapon – knowledge. AI is engaged and used to develop deep predictive models that gain your client’s long-term loyalty.

MARKETING
PROGRAM

We think in terms of ROI. We offer proven end-to-end solutions driven by our data science and strategic program design. We can personalize and integrate any channel: email, websites, direct mail, social media and point of sale. Our focus will always be to enhance the experience of your customers and increase your return on investment.

customer
insight

We do more than slice and dice the data. We analyze and understand the motivations that trigger engagement and sales. By having a clear understanding of your customers, we can guide you and ultimately, them to interact with your business and brand.

TECHNOLOGY
IMPLEMENTATION

IT should provide a head rush not a headache. As facilitators, we guide marketing, and IT resources to enhance your business efforts. Need recommendation engines, setup campaign automation and dashboards tools to speed up deployment?
Our R1. AI platform does that and more.

STRATEGIC
PLANNING

It’s all about being customer-centric. Working with your business objectives and internal capabilities, we build a strategic action plan based on our goals that can be operationalized in the real word, not just sit in a report.

At Relation1, we think, breathe, live personalization.

Delivering end-to-end personalization solutions that drive revenue, accelerate time to market, and generate actionable customer insights

Solutions & Professional
Services


 

We help organizations achieve their personalization objectives through the following solutions:

Increase Revenue Accelerate Time to Market Actionable Customer Insights
Machine Learning Based Recommendation Engines Campaign Automation Data Discovery
(RFM analysis, Lifestyle analysis, Churn analysis)
Personalized Coupon & Digital Flyer Solutions Campaign Production & Deployment Services Customer Profiling & Best Customer Strategy
Personalized Re-Targeting Programs
(Cart & Browse Abandonment, Post Purchase, Upsell/Cross sell)
Development & Operations Support Customer Profitability Analysis
Churn Prevention Program
(Winback & Reactivation)
Local Marketing Solution Pricing Awareness Analysis & Strategy
Onboarding Program Strategy & Implementation Digital Asset Management Product Assortment Analysis and Optimization
eReceipt Implementation Marketing Cloud Platforms Implementation & Optimization Loyalty Program Health Check & Optimization
Customer Journey Optimization Customer Call Centre Management Campaign Performance Analysis and Optimization
Data Business Transformation

Personalization Engine &
Customer-Centric Dashboard


 

At the core of our customer-centric ecosystem is R1.AI – our proprietary platform powered by advanced artificial intelligence and machine learning technology.

With R1.AI, organizations are able to:

  • Generate a full, complete and single view of their customers.
  • Access enriched customer data that is fully actionable through our data models.
  • Launch data driven campaigns generating higher sales lift and customer engagement.
  • Optimize recommendations for each customer on an individual basis, including product selection, promotions, rewards and editorial content.
  • Support omni-channel implementation through integration with leading Marketing Cloud technologies, eCommerce platforms, websites and offline processes.

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